Technical
3m read
Data Governance Overview in Adobe RTCDP
Note that this article is not legal or compliance advice. Please seek advice from your legal teams.
4 results
#destinations
Posts · 4
Technical
4m read
AEP & Google Part G: Publisher & Retail Media Destinations
Google Ad Manager (GAM) — to end this Google blog series, we explore a niche solution mostly used by publishers or organisations to monetise their content.
Technical
4m read
AEP & Google Part F: Google Analytics Reporting with RTCDP Audiences
There isn't a Google Analytics Destination in RTCDP — but the Custom Personalization Destination can return audience membership client-side for GA4 reporting.
Technical
4m read
AEP & Google Part E: Activating on Advertisers' Destinations
After covering four posts about ways to get data into AEP, we look at activating audiences via Real-time CDP (RTCDP) Google Destinations.