Technical
4m read
AEP & Google Part F: Google Analytics Reporting with RTCDP Audiences
There isn't a Google Analytics Destination in RTCDP — but the Custom Personalization Destination can return audience membership client-side for GA4 reporting.
3 results
#google-analytics
Posts · 3
Technical
4m read
AEP & Google Part D: Ingesting Google Data
A review of how to ingest the most common Google marketing data — Google Ads, Google Analytics, Google Campaign Manager, and Google Ad Manager — into AEP.
Technical
3m read
AEP & Google Part C: Google Analytics & Google Ads Enhanced Conversions
A review of all the integration points of Adobe Experience Platform Event Forwarding to Google Analytics and Google Ads Enhanced Conversions.